I love Radio. Video did not kill the radio star.
There, I said it.
I know that inbound marketing content creators are not supposed to love radio. But I do.
The current and emerging marketing trend for video is coming at you from every side.
I’ve dipped my toe into that pond – with moderate success.
But even if i found incredible success with video, I believe that my long-term love will remain radio.
Because it is about substance more than form. It is about the message devoid of much of the trappings that come with needing to look and sound in such a way that you can connect with your audience.
I like the less-self-conscious feeling I have when recording a podcast or going live on radio. There is an adrenaline rush that is quite addictive.
The bottom line is that although I encourage you to push your own boundaries and try new things in making your marketing dollar go further. I also believe that you should play to your strengths and not be afraid to walk your own way.
So, which podcasts or radio shows do you listen to that are business/law/social enterprise related?